Business & Finance Advertising & sales & Marketing

Printed Promotional Mugs To Gain Exposure

Printed mugs or promotional mugs have been around for many years, giving unbeatable advertising for an extremely low cost.
Nearly every office worker has their own particular promotional mug they use every day, this maybe because they like the style of the mug, the artwork might stands out or it maybe just from a company he likes to work with, either way it will probably stay in his position for quite a while.
The beauty of the printed mug is that it gets used a lot, that's what you're aiming for with a promotional product, and to get people using it and looking at it mean more exposure for your company name or logo.
Everyone has their own choice of drink from tea, coffee and soup or just a cold drink, if your printed mugs are in an office they will get used and be on show all day.
How many drinks would the average office worker have in one day, obviously that answer varies wildly, but on average you can count on someone having at least 3 minimum, one in the morning, one at dinner and another in the afternoon, of course many people have a lot more.
Another factor to think about is the arrival of clients or prospective clients into an office, they are undoubtedly going to get offered a drink which is another chance for your logo to be on show, and people who go to these meeting are generally key decision makers who could also be looking for something which is advertised on your mug! Its all about opportunities and making the use of every single one that comes your way.
Promotional mugs are often dismissed as a novelty, but from experience they can provide powerful advertising power, but only if the style and artwork are tasteful and match you brand or company image.
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