Without a doubt, social media marketing is now a great way to generate exposure for your business.
Are you taking full advantage of this new media for promoting your business? If not, where do you start? Let's look at the different tools to get you started: Social Networking Sites If you think social networking is for teenagers and for people with too much time on their hands, think again.
Most marketers and top industry leaders are using social networking to connect with like-minded people and to generate FREE leads on a daily basis.
The truth is there are so many social networks out there and you may feel overwhelmed not knowing what works and what doesn't.
Let me share with you what I personally use:
The internet is now the most powerful business medium ever created and is essential in building any network marketing business.
A blog is your hub - a key component of your online marketing.
This is where prospects will find all the information about you, your business opportunity, the training that you provide, any other relevant information as well as your contact details.
It sounds obvious, but I have seen websites without contact details.
It's important to invite your prospects to call or e-mail you.
This is about building relationships.
You need to have a good blog so you can establish credibility that you're a leader and the expert in the industry.
Slow page loading, clashing colours and impenetrable language can turn people off and could lose you valuable business.
So how do you drive traffic to your blog? The easiest way to get traffic to your blog is to produce lots of fresh content for people to view.
Content is king! It's important that you provide helpful information and tips to help people reading your blog.
Posting regularly will also help to boost your page ranking on Google because it shows that your site is active and people will be able to find you when they're Googling.
Final social marketing tip: When using social networking media, NEVER lead with your business, trying to force your business opportunity or products down the people's throats.
Focus on getting to know people on a personal level.
Build relationships, then the rest will follow.
Now, go and start BUILDING RELATIONSHIPS...
Are you taking full advantage of this new media for promoting your business? If not, where do you start? Let's look at the different tools to get you started: Social Networking Sites If you think social networking is for teenagers and for people with too much time on their hands, think again.
Most marketers and top industry leaders are using social networking to connect with like-minded people and to generate FREE leads on a daily basis.
The truth is there are so many social networks out there and you may feel overwhelmed not knowing what works and what doesn't.
Let me share with you what I personally use:
- Facebook - one of the best places to get started.
This is the world's most popular social networking site, with over 200 million users.
It's very easy to use and you can even start your own group and invite other people to join.
It's very important to create new content every day, giving value to the people on your profile.
It doesn't have to be hundreds of words or too many videos, just keep it simple and be consistent.
Then people will always look forward to your updates.
One thing you have to avoid is to sell to people.
Social networkers don't like to be sold, so focus on relationship building, credibility and reputation building.
Also, don't constantly push for your own agenda, listen to others and focus on offering free unconditional value and tips.
- Twitter is another great social marketing tool to connect with other people and drive traffic to your websites.
It is an open, instant messaging service that enables anyone to 'follow' what you're Twittering about by viewing your Tweets.
The same as Facebook, you don't need hundreds of words, you're limited to 140 characters.
Again, stay away from promoting your business opportunity or products, you'll lose your 'followers'! - YouTube is excellent for lead generation provided your channel offers great content value.
You can also connect with other network marketers and make new friends there.
The internet is now the most powerful business medium ever created and is essential in building any network marketing business.
A blog is your hub - a key component of your online marketing.
This is where prospects will find all the information about you, your business opportunity, the training that you provide, any other relevant information as well as your contact details.
It sounds obvious, but I have seen websites without contact details.
It's important to invite your prospects to call or e-mail you.
This is about building relationships.
You need to have a good blog so you can establish credibility that you're a leader and the expert in the industry.
Slow page loading, clashing colours and impenetrable language can turn people off and could lose you valuable business.
So how do you drive traffic to your blog? The easiest way to get traffic to your blog is to produce lots of fresh content for people to view.
Content is king! It's important that you provide helpful information and tips to help people reading your blog.
Posting regularly will also help to boost your page ranking on Google because it shows that your site is active and people will be able to find you when they're Googling.
Final social marketing tip: When using social networking media, NEVER lead with your business, trying to force your business opportunity or products down the people's throats.
Focus on getting to know people on a personal level.
Build relationships, then the rest will follow.
Now, go and start BUILDING RELATIONSHIPS...
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