Millions of business owners are competing against you for a piece of the internet pie.
Because of this, marketing your online business is often an uphill battle.
It's more difficult when you have little or no money for advertising.
The good news is there are free ways to promote your service or product.
Is Article Marketing for You I don't want you to think article marketing is the greatest marketing method in the world.
It doesn't work for everybody, and some people hate it.
They say churning out one article after the other is boring.
However, you owe it to your online business to at least give it a try.
If you don't want to write the articles, it's easy enough to hire a writer.
Plenty of bestselling books are actually written by ghostwriters.
So if you decide to outsource the writing of your articles, you'll be in good company.
Before you decide this form of marketing is or isn't for you, here are some pros and cons to consider: Pros Article Marketing...

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  is free.
  It costs you nothing to write and submit your own articles.
  
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  allows you to test the popularity of a niche.
  Are you interested in selling a Blue Widget? Write a few articles and see how well they perform.
  If they get no attention at all, maybe the Blue Widget is a dud.
  
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  is quick.
  You can write (or hire someone to write) 5 or 10 short articles in one afternoon.
  The only time-consuming part is submitting the articles to your chosen outlets.
  
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  is easily accessible.
  It's an even playing field.
  If you can write and research an article, then you have just as much of a chance to succeed as anyone else.
  

Cons Article Marketing...

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  has a bad reputation with some people because internet marketers often use it incorrectly.
  
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  can take longer to show results than paid forms of advertising.
  
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  works best when you produce a steady flow of articles.
  Chances are you won't see major results until you've written at least 10 articles using a specific keyword.
  (I have found success with one article before, but that wasn't a typical result).
  
• ...
  can be time-consuming if you don't manage your time.
  It's easy to get wrapped up doing more research than necessary.
  

Testing is Key The best thing to do is test article marketing for yourself.
You might discover that it gives you great results.