- Home parties are highly successful with either female or male demonstrators and female customers. Plastic containers made their house-party debut in 1948, starting an industry that is still growing in the 21st century. Direct sale parties and products that focus on women sell make-up, jewelry, lingerie, clothing, home spa products, skin care, purses and cookware.
- Home party plans that focus on craft kits, scrapbooking supplies, rubber stamping and other artistic endeavors are popular with women and teenagers. The demonstrator displays arts and craft products and conducts a free class to teach her customers how to use the supplies. The customers are then able to determine what materials they need for future projects.
- In-home independent sales representatives specializing in home and family products demonstrate and sell candles, home decorations, Christmas gifts, wrapping paper, greeting cards, gardening, cleaning products, personalized items and cooking and baking supplies. Home party offerings can also include grilling accessories, meats, "man cave" clothing and poker supplies for men, according to the Between Moms home party directory.
Catering to Women
Arts and Crafts
Home and Family
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