The aftermath of World War II was a prime time for the establishment of new airlines, and Scandinavian Airlines was at the forefront of this movement. Scandinavian Airlines, as well as other newcomers during this era, didn't give up because of adversities. They exhibited staying power and fortitude. It takes a unique person to manage an airline and make it profitable. It's not a job for the faint-hearted. It has been observed in airlines that are successful that they have no fear of trying new, progressive and dynamic strategies. In 1954, when Scandinavia Airlines was the first airline to fly from Copenhagen to Los Angeles via the polar route, they showed the world they weren't afraid to take risks and employ new and bold ideas. By being creative with their pricing and allowing free transit to other destinations in Europe, this trans-polar route became extremely popular with vacationers in the 1950s. The story of Scandinavian Airlines is very interesting and our goal is to tell more about SAS.rnrnIt made sense for the Sweden, Denmark, and Norway to form the consortium that became SAS. The founding of the airline occurred on 1 August 1946. WW II ended on 8/9 May 1945 in Europe and 15 August 1945 in the Far East, just one year prior to the formation of SAS. This period was a new beginning for Europe and the world, so in that spirit such an alliance would be expected. It only took one month for the newly formed company to begin flight operations. The Swedish flag carrier AB Aerotransport joined SAS in 1948 and the companies merged and created the SAS Consortium in 1951. Each country, after the Consortium was formed and shares were allotted, divided their respective ownership interest half and half with private investors and their governments. In 2004, SAS was redistributed into four separate companies in order to improve production and profitability. The three ownership countries of Sweden, Norway and Denmark and the international flight services division simply called, SAS International. SAS Global is the other name for SES international which handles the transcontinental services of the company. Back to being a single company once again, SAS Scandinavian System AB is its new name. Despite its reunion, on paper and digitally this company still looks like four separate sections.rnrnCurrently, SAS continues its traditional role as an international airline. The company holds long distance international destinations to Asia as well as North America. A majority of the international travel for SAS originates from Stockholm, Sweden and Copenhagen, Denmark, their two main hubs. SAS International is the division that handles the intercontinental traffic for SAS and employs slightly less than 1,000 people. This division is operational separate from the European traffic divisions spread out among the three holding countries. During the first decade of the 21st century SAS has really identified itself as a world class airline carrier. The efforts of this company to build strong bonds in business relationships can be said to be the reason for it's overall successful business practices. The company is aggressive and has been all throughout their history. For the good of the company however, they aren't afraid to enter into agreements and partnerships that will benefit the company and it's consumers. Over the last 60 plus years of big business and difficult storms SAS has survived on skill and innovation in the aviation field. Without the help of some key individuals SAS would not be the financially sound company it is today.

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