You might consider hiring a virtual marketing assistant if your business schedule is getting out of hand.
Running a business is not easy, especially if you are a sole proprietor.
Sometimes, while handling all the other aspects of the business, you find you don't have time to concentrate on a very important aspect of a business - its promotion.
A virtual marketing assistant (VMA) could take care of all your business marketing needs.
A virtual marketing assistant is obviously a person who is skilled in Internet marketing, creating and promoting your online presence and all other effective marketing techniques.
However, no matter how experienced they are, you will get better results if you work efficiently with your VMA.
So here are some suggestions to improve your VMA's working efficiency.

1. It is important you clearly define your task to your VMA, especially if it's the first time you are working together.
   It's better to make a list of all the things you need to be done before hiring the person so that you can clearly delegate all your tasks to them.
   
2. Next, as you run a one-man show at your business, it's obvious you have your own way or style of working.
   It is important you communicate your style of working to your VMA so they can follow the same style.
   The more information you provide about your working style, the faster and better the virtual marketing assistant adapts to it.
   
3. If you have any deadlines to be met, make sure you clearly define the deadline in your set of instructions.
   
4. Communication is very important to improve the efficiency of your work.
   So it's important you discuss and reach a decision on the best communication option to use.
   In case your VMA is from another country, you also have to define the best times to communicate, while taking the time zone into consideration.
   

Last, but not least, you should be ready to let go of your work once you give your VMA your assignment.
A virtual marketing assistant is a professional in their work, and have the right skills to take care of your marketing needs.
But you must trust them to get any real benefit out of working with a VMA.
It's better to ask your VMA to give regular updates to you about their progress at the task, as it helps resolve any control issues you have and also gives them the independence to carry out their job.
This will facilitate an efficient routine for your virtual marketing assistant.