Writing and publishing articles on the internet has become very useful in promoting your skill, your product, your site and effective in getting good rankings in the search engines.
If you are looking for ways to publish articles online, many publishers are actually willing to get your content in exchange for publishing your links.
In article marketing, you can actually publish articles online without any cost.
Below are the basics in article marketing.
  Finding Your Topic and Your Keywords   If your main goal of writing articles is to generate targeted traffic to your site, you can pick your topic by finding the keywords of your site.
You have to check what your site is all about.
If you are writing to promote a product or your business, find keywords that fit your business or the product.
  In writing, it is important to keep in mind about your keywords.
It is important to have keywords that are effective in generating your traffic and keep in mind about competition.
The more popular the keywords, the more are using it.
You can take advantage of free tools from search engines that can help you generate effective keywords.
  Keyword Placement and Density   If you want to write and publish articles online, it is important to keep in mind that you are not just writing for your potential customers but also for the search engines.
It is therefore important to balance the placement and density of your keywords.
Make sure that enriching your article with keywords do not destroy the sense of your article, and make sure also that it is not overstuffed to be rejected by the search engines.
  Writing Your Article   In writing your article, stick to the guidelines of article marketing, and that is not writing about your specific site or product.
For instance, if you are promoting your blog about fitness, write something about tips on losing weight, instead of writing about your site.
If you are promoting your cookbook, write about healthy cooking tips instead of describing what your cookbook is all about.
Keep it interesting and informative.
  Your Resource Box   Creating your resource box might be a challenge if you are not quite familiar with creating links, but it is quite manageable once you get the hang of it.
Find resources on the internet on how to build resource boxes and you will pretty get good tutorials.
Your resource box is an important thing if you want to publish articles online.
Traffic through the links in the resource box is what you will get in exchange of the free content you are giving the publishers, so make sure your links are working.
Guide your readers to click on your links and tell them what they will get from your product or what they will get by visiting your site.
  Publishing Your Article   To publish articles online, find popular article directories on the search engines.
Choose those who are reliable and have a good volume of visitors.
You can sign in with these directories for free and you can start submitting your articles.
It is important when publishing your articles that you submit your articles to its correct category and you provide the suitable keyword.
It is important also to stick always to the guidelines of the directories.
One tip - write and publish more articles.
The more articles you publish online, the more traffic you will get.