People think that anyone can go into eBook writing.
In a way, they're right, but most beginners overlook a lot of things essential to writing one.
When you begin any project like creating an e-book, you have to keep everything in proper perspective.
This means that from the conception of the project, you have to settle marketing issues right away.
Who you're writing for As in any product, prior to production comes the brain storming.
You need to identify who you're writing for from the very beginning.
While it still holds that eBook writing is still primarily the marketing of knowledge, different people have different needs when it comes to their manuals.
You need to figure out who your target readers are to make sure you're writing about the right things.
Knowing your target readers also helps you figure out what tone to use when you're writing.
You're basically a teacher to your readers when you write your material.
As a good teacher, you need to recognize exactly what your students expect from you.
Correct packaging As a writer, you also have to learn the fine art of titling your book.
Obviously, consumers can't actually read what's inside your product so a great title is what will entice them to buy.
Aside from previewing the contents of your e-book, it should also make your product sound edgier than the competition.
Realistically speaking, your product is competing against about a hundred others all over the globe which talk about the same subject matter.
The challenge for you is to make your product stand out among the rest.