- 1). Navigate to the Yelp homepage and locate your business through the search feature. Click the name of your business on the search results page.
- 2). Locate the negative review you wish to address. Click "Add owner comment" located in the bottom right corner of the negative review.
- 3). Login to the "Yelp for Business Owners" page. If you do not have an account, create one by clicking "Create your free account now" and follow the onscreen instructions to complete your login.
- 4). Return to the review page and address the negative review on Yelp directly. As the business owner, you can respond to negative reviews and present your side of the story or attempt to resolve the matter. State that you are sorry the customer had a negative experience at your place of business. Offer a steep discount or even a free service as an opportunity to rectify the situation with that customer. Encourage them to write a revised review of your business, once they have returned to your business.
- 5). Encourage your loyal customers to write reviews on Yelp. Since Yelp reviews are displayed in chronological order, a number of positive reviews can push a negative review to the next page, where potential customers are less likely to view it.
- 6). Offer incentives for customers to write reviews on Yelp. You could try offering a 10 percent discount to those who mention Yelp when in your store.
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