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6 Motives for Professionals to Implement Web Accessibility

There is a significant number of website developers that do not give consideration to people that have impairments when creating websites. They believe that the disabled are not big enough of an audience to worry about, but they're failing to be accessible bars far more users than they think. Generating sites that are accessible offer significantly better usability to not only impaired users, but to all customers. With current advances in technology, it is often disheartening that there are so many products, services and goods that are refused to individuals with impairments. Take a look at all of these 6 motives and benefits for implementing web accessibility to a website.

1. Avoid Legal Action
Internationally many countries are beginning to position legal guidelines for webpages to make certain website are accessible. In the greater part of the United States, regulations that impact accessibility are the Americans with Disabilities Act and Section 508 of the Rehabilitation Act. The ADA applies to corporations that provide to the public, and Section 508 concerns government organizations. The Twenty-First Century Communications and Video Accessibility Act of 2010 is another significant law for businesses to be aware of.
There are companies that decide not make their services offered to individuals with impairments and are setting themselves up for legal problems. Many companies have been sued and web accessibility lawsuits are expected to substantially increase in the near future. Making the decision to have an accessible website will be far less costly than any lawsuit.

2. Undesirable PR
Denying admittance to a person with a disability can lead to severely unfavorable publicity, especially for well-establish companies. Not supplying equal admittance to all individuals is unacceptable and is an injustice that most individuals can relate to. Companies do not want to receive attention for discrimination issues, as this will likely result in loss of revenue and new customers. Companies such as JetBlue and Amazon have both confronted unpleasant media exposure pertaining to unfair treatment to disabled individuals.

3. Reach more Consumers
The number of disabled customers on the web is substantial and is undoubtedly growing. A huge majority of the populace will face an impairment at one point in their lifespan and for many will mean utilizing assistive technological to browse the internet. The expanding aging population in the US is another consumer audience professionals should take into consideration. A large retired population that has free time to browse and online shop, will often need the assistance of a screen reader/magnifier for visual disabilities or captioning for hearing disabilities. Websites that are not usable for disabled individuals or compatible with assistive technologies could entirely ignore each of these audiences.

4. Better Usability
A recurrent positive aspect of accommodating for disabled users is producing a site that is easier to use for every customer. Implementing or designing for accessibility may help to clean up pointless aspects, provide better performance, and usability throughout the entire site.

5. Government Funding
It is compulsory for companies to attain an accessible web site if they desire to receive funding from the government. The National Science Foundation is an example that encourages all websites be comprise to be accessible to the underrepresented population, specifically the disabled. When many establishments are competing for funding and grants from the government, it is essential that all their services and locations, including websites, are easily accessible.

6. Innovation and Positive Changes
Innovation and change are often connected. When attempting to do something innovative, it ought to make a difference. But, how may it increase or affect the everyday life of others? Web accessibility may help to provide that opportunity by presenting an accessible website. A business has the opportunity to be on the forefront of accessibility and better the everyday life of others.

The disabled community as a whole, go through various degrees of discrimination all over the world from exemption to unemployment and extreme hardship. Developing or updating a website to incorporate all of these individuals provides a chance to have a product that improves the life of an entire class of individuals. Individuals with impairments deserve the right to have the same accesses to modern technology and information on internet as everyone else.

7. Commitment to Professionalism
Maintaining a website that is accessible to all users displays a high level of professionalism and should be a part of a company's best practices. Accessibility is favorable for not only users aiming to access a website, but for other companies visiting the website. This can open the door for business opportunities and strategic partnerships.

Conclusion:
Many professionals have issues addressing the topic of accessibility because it is often believed that individuals with disabilities are not a large enough audience to be concerned with or someone else will likely take on the responsibility to provide for them. Neither of these statements are true. Taking a look at these 6 reasons it's simple to see how excluding individuals may result in major legal problems, while including all users will provide serious advantages.
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