Whether you live in a small community or a large metropolis, all of the homes and businesses in your area need cleaning services.
After you've chosen what type of cleaning you want to focus on, you will know WHO you need to target.
Now, on to where to find them.
COMMERCIAL CLEANING Identifying who you will market your service to is an exciting step in starting your business.
Using the "Boot Strap Approach," start by targeting small commercial accounts such as small offices, retail stores, and small manufacturers.
You can use these small accounts to build-up your cleaning experience.
From these, you will gain credibility and confidence to move on to larger accounts.
Since you know you'll be starting with small accounts, you need to know where to find them.
Over time we refined our methods-so I can now give you a step-by-step system for making these first contacts in the easiest way possible.
You do NOT have to "cold call" or "walk in".
You can use simple letters to get the interested ones to call you.
You can also use a simple, no pressure telephone calling script and make phone calls (which cost NOTHING!).
After you've chosen what type of cleaning you want to focus on, you will know WHO you need to target.
Now, on to where to find them.
COMMERCIAL CLEANING Identifying who you will market your service to is an exciting step in starting your business.
Using the "Boot Strap Approach," start by targeting small commercial accounts such as small offices, retail stores, and small manufacturers.
You can use these small accounts to build-up your cleaning experience.
From these, you will gain credibility and confidence to move on to larger accounts.
Since you know you'll be starting with small accounts, you need to know where to find them.
- Your local Chamber of Commerce will have a list of businesses in the community.
It will also give the company's size and a contact person.
- They yellow pages will also have all the businesses listed.
They are helpful if you want to target a specific category of business.
- Just by driving down the street you can find tons of potential customers.
Every time you turn your head your will see a new business to target. - Brainstorm any friends or family members who may own or manage a business.
They are probably paying someone to clean their place of business already, why can't it be you? Having an "IN" will make your first contacts with businesses even easier.
ALL businesses from the smallest 'mom and pop' store to the largest companies need your service.
Over time we refined our methods-so I can now give you a step-by-step system for making these first contacts in the easiest way possible.
You do NOT have to "cold call" or "walk in".
You can use simple letters to get the interested ones to call you.
You can also use a simple, no pressure telephone calling script and make phone calls (which cost NOTHING!).
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